OFI 1467: A Local Ag Business Supported By Local Businesses | Maggie Hall | Broken Spoke Winery

Why did it take so long for the small, destination winery business to take off.  With the benefit of hindsight, it seems like it should have been obvious for decades.  No matter how long it took for the American public to realize they loved going to places like this is fine.  What matters is that families like that of Maggie Hall, today's guest, have the ability to create sustainable agricultural businesses by giving people what they want.

Maggie is the only child of two free spirited and creative lovers of agriculture.  Maggie says that to look at them, you wouldn't know how free spirited they are, but her parents have been seeking a way to live and maintain an agricultural lifestyle since before she can remember.  For a couple of decades this took the form of a horse farm that included breeding, training, selling and even cart pulling for special events.  However, about seven years ago the bottom fell out of the particular horse market they were in, and they made a change to growing grapes and running a destination winery.

Today, Maggie is the social media marketing expert for her parents' business, Broken Spoke Winery.  On the same farm that used to be primarily devoted to horses they now grow grapes, make wine, host events, provide entertainment and sell locally produced, value added products.  Maggie describes their location as the "middle of nowhere" but as it turns out, a lot of people vacation in the area.  So, with the assistance of social media, Maggie can target folks in the areas that tend to travel to her part of Maryland and inform them about the events and entertainers that will be appearing at Broken Spoke Winery.

In today's interview Maggie will tell us all about the journey, her role and her parent's philosophy on business and agriculture!

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